GIF previews/thumbnails affect open behavior and click-through rates. Use them strategically.
Animated Thumbnails #
Animated thumbnails are much more effective at getting recipients to click. Animated thumbnails are available to Business and Premium users only.
Why It Matters #
A strong preview frame improves engagement and helps recipients understand there’s a video message.
Best Practices #
- Choose a frame with your face visible
- Avoid blurred transition frames
- Keep branding/background clean
- Match thumbnail to email subject promise
Workflow #
- Open your video in the app.
- Select or adjust preview frame/GIF start point (if available).
- Save settings.
- Send yourself a test email to validate appearance.
Troubleshooting #
Preview frame looks wrong #
- Reopen video settings and move the start point
- Save and retest in email client
GIF processing seems slow #
- Wait for processing to complete
- Retry on stable network
- Check backend processing logs if delays persist
Optimization Tip #
Test 2–3 thumbnail styles internally and keep the one with the best click/view rate.